Sónar+D offers you a route around the activities in which all aspects of the audiovisual sphere take centre stage



The online film festival Atlantida Film Fest joins Sónar+D this year, with a range of activities covering the most varied aspects of innovation in the film world. The SxSW and Rotterdam film festivals, true platforms for discovering the most innovative ideas in contemporary cinema, will be present with two lectures. On one hand, Jim Kolmar, programmer of the SxSW, will be talking about his experience and the criteria he uses when programming multidisciplinary content at a festival like SxSW, and on the other, Rutger Wolfson, former director of the Rotterdam Film Festival, accompanied by Juan Daniel F Molero, this year’s Tiger Award winner, will be discussing how the most daring forms find their niche at festivals such as Rotterdam in his talk on Creator + Audience: from the festival to the cinema theatre.

There will also be time for the less narrative and more experimental forms of cinema at Sónar+D with Thorsten Fleisch in his lecture “Reinventing independent and experimental cinema” , in which he will be presenting his experience as an independent creator and his work in collaboration with other artists, such as the filmmaker Gaspar Noé and the band Basement Jaxx.

Sound in film will be discussed in the talks by Jacob Kirkegaard and Secluded Bronte. In “The Absent Pathos“, the composer and soundscaper Kirkegaard will be talking about his experience of producing soundtracks for films such as the social drama “Chilla” – for which he composed “40 Days of Silence” – and his latest collaboration with the Palestinian filmmaker Kamal Aljafari.

Secluded Bronte, the group formed by the Bohman brothers and Richard Thomas, regular collaborators with Peter Strickland, the director of Berberian Sound Studio – will be performing with their acoustic paraphernalia and discussing their film-related work in Against Cinema”.


The creative combination of Chris Milk and Aaron Koblin has been responsible for some of the most powerful interactive experiences on the Internet in recent years: from the multi award-winning “The Wilderness Downtown” for Arcade Fire, which used Google Street View technology in a surprising way to interweave personal stories, to “The Johnny Cash Project,” a crowdsourcing experiment to which thousands of people contributed to illustrate a track by the country legend. Koblin and Milk will be at Sónar+D for the exclusive presentation of their new project: Vrse, a studio for producing experiences for new Virtual Reality platforms, such as Oculus Rift and Samsung Gear, which has already made music videos for Bjork, the United Nations and the New York Times.

Chris Milk is one of the most renowned video producers in recent years and has produced work for U2, Kanye West and Chemical Brothers. Aaron Koblin, the founder of Google Data Arts Team, is undoubtedly the digital artist who is best known internationally because of his use of large data sets in his work.

NEW SPACE: Realities+D

This year sees the creation of Realities+D, the new space for viewing Virtual Reality content. The public will be able to see various audiovisual productions created for virtual reality platforms in situ. Up to a dozen films, music videos and interactive experiences are being presented for the first time in Spain after being viewed in recent months in the innovation sections of festivals like Sundance and Tribeca. At Realities+D you will be able to see experiences like “Walking New York”, a piece created for the New York Times; “Clouds over Sidra”, a piece for the United Nations; and the hyper-realistic graphics fantasy “Evolution of Verse”. As well as these pieces by the production company VRSE, and the project in virtual reality by the artists Aaron Koblin and Chris Milk, works like the piece by the local studio hiPolygon, “Iconic Worlds,” will also be on display. Realities+D is possible thanks to the co-operation of Visyon.


Vimeo is the essential online platform for filmmakers and visual artists, and one of the largest global sources of high impact visual creativity. Artists, motion graphic designers, video clip and short film directors and filmmakers use it to seek inspiration and raise the profile of their work. Its creative director, Jeremy Boxer, will reveal the keys to Vimeo in two activities: a workshop in which he will explain how its self-distribution platform Vimeo On Demand works; and a keynote entitled “Powered by Vimeo” in which he will be talking about the company’s development.


Justin Cone, the founder of Motionographer – an influential organization in the world of motion graphics, animation and visual-effects, will use a  demonstration at Sónar+D to review the outstanding work in the motion design field in 2014. Besides his work at Motionographer, Cone has also co-directed the New York F5 Festival since 2009 – a festival of creativity that explores the intersection between design, art and technology.


MarketLab presents a sample of the work by some of the most active creative studios working today. The immersive and interactive audiovisual pieces fuse technologies, disciplines and media. Universal Assembly Unit, Lab Binaer and Recipient Collective will be showing their experience in producing mappings and immersive experiences; WildVreemd will be offering the audience a perspective on virtual reality technology and 360º video, and finally, the University of Amsterdam will be presenting an immersive experience halfway between the webseries and the video game – a story about hackers called Swartzshield.


The “Meet the Expert” activity celebrates it’s third edition and will count on the presence of prominent experts in the audiovisual field, such as Jim Kolmar, programmer and curator of the SxSW Festival; Rutger Wolfson, ex-director of the Rotterdam Film Festival, Justin Cone, F5 Festival director and creator of Motionographer, the reference website for motion graphics. Andrea Giarolami, from Wired Italy will bring his expertise as a broadcast producer; Luís Cerveró –music video and advertising filmmaker, known for his work for Pharrell, Justice and Liars–, and finally, those filmmakers and producers who are ready to fund their project, can consider Kickstarter as an option, and talk directly to its Director of Outreach, Kendel Ratley.


Sónar+D also hosts the second edition of the Digital & Media Summit, a guided session of collective innovation organized by Barcelona Tech City and the Catalan Audio-Visual Cluster. This meeting will involve 30 companies from the new audiovisual technology industries in order to share ideas and promote joint projects.


A remix pioneer and producer for renowned pop artists, Baker will use a talk at Sónar+D  to present “808”, the documentary he has produced about the legendary Roland drum machine, which was directly responsible for the explosion of musical genres such as hip hop and the first wave of techno. Baker was one of the first music producers to use the remix as a medium of expression. He has worked with many different artists as both a producer and remixer, ranging from New Order to Quincy Jones, by way of Bob Dylan, Al Green, Neneh Cherry and Pet Shop Boys.


The range of activities at Sónar and Sónar+D complements each other completely. The Sónar stages are the best opportunity for being surprised by today’s most impressive visual experiences. These shows include Blueprint, by Joanie Lemercier and James Ginzburg; The Well, the show by Koreless and Emmanuel Biard and the performances by Holly Herndon, Flying Lotus, Double Vision, Dubfire and Arca and Jesse Kanda among others.


On Thursday 18th at 10:00 am, Sónar+D accreditation holders are invited to the CinemaNext Breakfast organized by Filmin ,  a networking space for the audiovisual sector professionals. In parallel, all attendees will have exclusive access to the Realities+D zone, where they’ll be able to enjoy all the Virtual Reality experiences.


Every day, at 8 pm at the end of the day, all accreditation holders can enjoy a beer at the Welcome Bar courtesy of Estrella Damm – a time for networking in the company of DJs Pin & Pon, Kerman and Nacho Ruiz.